MyBasketball

Part 2

Oooook, so part 1 ended when we got back to the hotel from the NBA training session where we got to meet Jay Z, Pat Riley, the Nets and the Heats during practice.  Wow, I thought the NBA is quite something.  People get excited to just watch a practice session????  Well, that’s the power of marketing.  David Stern has created the NBA to be something to be idolized just like how people idolize people in the entertainment industry.  I would not be surprised if Jay Z was offered the Nets shares at a discount as David Stern’s strategy to create hype and grow the audience around the NBA.  You gotta give it to the business vision of the NBA Commissioner Mr. David Stern.  Well done to him.  Just so you know, the NBA is toying around introducing NBA China and NBA Europe where logistics are being looked at around getting teams from China and Europe to play in the NBA.  Whether that is logistically possible or not, remains to be seen, but given what NBA has achieved in the past 100 years, I would say anything is possible.  At this point, one would ask himself, why not NBA SA? Or even NBA Africa?  Well, that was a suggestion roaming around in the early 90′s but I guess it was bureaucracy, politics and corruption that may have been one of the reasons that NBA did not follow through with the idea.  Either way, I believe Africa should learn to take ownership of its own issues and sort them out before seeking help somewhere.  The best we can do for now, is to learn from the best and implement ourselves. Read the rest of this entry →